Our Services
Craft Content services are developed on top of real-life experience with the goal to deliver awesome results.
Our approach is based on four steps. Step 1 – interview of the customer in order to define his needs and set the goals. Step 2 – plan, strategy and budget development. Step 3 – real implementation and delivery. Step 4 – report delivery.
Public Relations
Reputation management, brand awareness, and exposure are of utmost importance for every organization. PR services are the best tool to handle this process. Whenever you want to present yourself or your organization to the public, announce the launch of your new products and initiatives, or need project dissemination or crisis PR we can help you.
- Communication plan and strategy. As with all the other services we start with a communication plan and strategy which guide us through the whole PR campaign.
- Communication with stakeholders and media. We create a media data basis and handle the communication with the media and all other stakeholders.
- Media partners. The best way to guarantee media coverage of your event is to have the appropriate media partners. We can develop media partnership packages, list, plan, and budget for your media campaign, and prepare the campaign content – articles, posts, banners, spots, ads, etc.
- Press releases. We develop and distribute press releases that reach all your target audiences.
- Press conferences. If you have more to say to the world, we can organize a press conference and invite the appropriate stakeholders.
- Media monitoring and press clipping. Every campaign needs a report. We provide constant media monitoring and final press clipping with all the publications and media participation.
Content Writing
Quality content is the success key of every campaign. It should be readable, understandable, and valuable so that people would like to spend time reading it. Second, it should be attractive and usable to make people quote it. Third, it should be actionable so that the campaign could reach its goals. And most important – it should be unique and keyword-rich to be placed in top search engine positions.
We have created a network of multilingual writers with expertise in different sectors and types of content creation and copywriting.
- Website content
- Blog posts
- Social media posts and ads
- Articles
- Product descriptions
Digital Marketing
Whenever your business needs more public awareness or more conversions leading to direct purchases Craft Content can help you. We provide a combination of digital marketing services targeting all levels of the marketing funnel.
- Email Marketing
- Social Media Management and Ads
- Google Ads
Trade Shows & Events
It doesn’t matter whether you plan a small meeting, a conference with 500+ participants, or a booth at a tradeshow, the event management process goes through the same phases: setting goals; planning, strategy, and budget development; real execution and report. All our projects are implemented with special attention to every detail and in accordance with all customer demands.
Branding and Rebranding
Branding is not the sole act of logo design. The brand is the company’s identity. It consists of visual, verbal, and emotional elements and requires an integrated approach.
The branding and rebranding process is based on three steps: an interview of the customer aiming to understand the profile of the company and customer ideas; in-depth research of the competitors; and exact branding delivery that includes:
- Logo
- Colors
- Typography
- Iconography
- Stationery
- Templates of PowerPoint presentations and documents
- Business cards
- Product brochures, flyers, banners, posters, etc.
- Website and landing page templates
- Email templates
- Product packaging
Web Design and Development
Seven seconds is the time you have to make your first impression online. And as you know first impressions are the key factors driving the customer inside or outside of the marketing funnel.
Quality web design and development is an integral part of your digital marketing and business growth strategy and you should pay special attention to it.
Our experts are dedicated to the maximum that web design should generate results. Just tell us what you want to achieve.
Book Covers
Your book cover is the key marketing tool of your book. People judge books by their covers so yours should be exceptional. Don’t lose readers because of improper design.
Trainings
Do you want to upgrade your skills? Do you want your team to be trained? We can develop special training for your needs in the field of PR, digital marketing, content writing, and graphic and web design. The content and duration are based on your requirements.
